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by TJ Philpott
March 25, 2011

The internet marketing strategies you use should not only be effective but also help you increase efficiency as well. Operating an internet marketing business involves many functions and tasks so wherever and whenever you can increase efficiency you should strive to do so. The name of the game online is to first increase your web presence so that you have an audience to which you can promote. Gaining this exposure is very important, does take effort and can be time consuming, so you want to work as efficiently as possible

Here are 5 strategies you can use to expand your web presence in order to promote your internet marketing business to others in an efficient manner!

Blog

Blogs are great platforms off of which you can promote an internet marketing business as well as interact with visitors to get their feedback! A blog also offers you the opportunity to add fresh content, and easily, as much as you like. This is important since search engines love fresh content and you in turn will love both the exposure and traffic you will receive as a result!

Submit Articles

Submitting articles online is another great way to not only increase your web presence but also build valuable back links to your site. Most directories have high page ranks and when they publish your article they also are linking to your site. This happens because you have placed a link to your site in the resource box of the article you submitted! In addition you can use your articles as blog posts as well which helps you increase efficiently and that is what it is all about!

Free Giveaways

You can offer free giveaways on your blog or on a squeeze page you are using to build a list. You are building a list right? Of course the ‘gift’ you offer will once again be linked to your business site and you will also want to encourage others to share the gift with their friends. Remember the articles you are submitting? Well you can direct people to your squeeze page with the link in your resource box and here again you will be boosting your web presence and increase efficiency at the same time!

Signature File

As you navigate around online and get involved in social sites, forums, sending emails or even blog commenting always leave a signature file. This simply reflects your name, company name and of course your link. This is you calling card and you want to leave it everywhere when the opportunity presents itself!

RSS Feeds

Make available on your blog an RSS feed tab so that people can easily follow your updates. Be sure to place this tab prominently so that visitors do not have to go searching for it therefore it is recommended to position it at the top of the page! The easier it is for someone to subscribe to your feed the greater chance of their return and this will lead, hopefully, to loyalty which then leads to referrals. Now you have one simple tab that will help expand your web presence on a viral basis! Can you spell efficiency?

The internet marketing strategies reviewed above all target helping you to increase efficiency when working online without sacrificing effectiveness! To be successful an internet marketing business must establish a web presence in order to have an audience to which it can promote. Equally important is that when working online you must make the best use of your time since there will be many demands for it. Working as efficient as possible but in an effective manner is therefore the key. The strategies reviewed above serve as suggestions as to ways in which you can accomplish just that!

   

  

   

  

  

ORLANDO, Fla., March 11, 2011 /PRNewswire-iReach/ — Business owners using Infusionsoft would be wise to take note of a recent video that hit our radar this week.  Matt Law, Orlando native and founder of Law Marketing Systems, just released an impressive video that shows over 400% growth for one of his clients using Infusionsoft.  He doesn’t just stop there, as the video boasts with proof of over a 30% opt-in rate, and clients who doubled their traffic in Google Analytics. 

(Photo:  http://photos.prnewswire.com/prnh/20110311/CG63661)

When we asked Matt about the videos and how he was able to grow his client’s sales so quickly his response was that of a busy marketing consultant who loved his business.  “I’ve been fortunate enough to work with some really great clients who have great products”, Matt shared.  “You see, when a client of mine who uses Infusionsoft allows us to use all of the bells and whistles in our marketing arsenal, we’re able to really do some damage and grow sales quickly for our clients.”

Matt gave us the insight into how he uses a four step approach to market his clients’ businesses and how Infusionsoft plays a huge part.  “Infusionsoft automates the marketing and follow-up.  Without it, it would be difficult to sustain these types of growth for our clients.  Clients who give us the green light have seen similar growth as well.  While not all of my clients use Infusionsoft, I believe that the best results come for my clients who automate the marketing funnel with Infusionsoft and allow us to use the four steps of marketing.”

Matt also shared with us how his Four Step Marketing approach covers the areas of marketing that Infusionsoft doesn’t.  “Infusionsoft is a great tool!  It is really amazing the type of automation you can get out of this thing!  The problem is that most users don’t know how to fill Infusionsoft with loads of prospects.  That is where I come in as an Infusionsoft consultant.  The four steps of marketing grow our client’s prospect list using such tools as SEO, PPC, Squeeze Pages… when you combine that with marketing automation in Infusionsoft you have a real shot at growing sales quickly.”

Whoever said we’re in a down economy should tell that to Matt and the people using Infusionsoft.  Matt Law is the Founder of Law Marketing Systems and an internet marketing consultant which staffs a team of internet specialist.  He is also the Founder of Four Step Marketing Consultants, a training organization which teaches new marketing consultants how to use the four steps of marketing to grow sales.   You can view the video of his client’s growth at www.infusionsoft-consultant.com. 

Media Contact: Matthew Law LMS Internet Company, LLC/, 877-875-4026, salesdept@lawmarketingsystems.com

Traffic Exchanges are systems where you are asked to browse to other people’s websites and you earn credits or points that count towards other people who have signed up for the same traffic exchange to need to visit your website. Here is a short list of reasons that I believe you should avoid traffic exchanges:

1. Some people use automated programs to earn extra credits, so your website won’t even get seen by a real person in those cases.
2. The traffic you get is not targeted traffic. In fact it is worse than that, it’s traffic from people who are visiting your site mainly for the reason of getting people to visit their website. In other words, your visitors are not motivated to buy your product.
3. Time is money and wasting time looking at other peoples websites, so that they will look at yours, could be better spent promoting your website in other ways.
4. You can’t run Adsense on your site if you use a Traffic Exchange, because it is against Google’s Terms of Service for Adsense to use a Traffic Exchange program.

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